Vicki Fitzsimons

Vicki Fitzsimons is currently the Senior Director Brand for MENA and has over twelve years of brand marketing experience across Europe and the MENA region. She has been with the adidas group for over 5 years, working across various brand roles for both adidas and Reebok. Vicki is a progressive leader; she has a vision and is driven to make a meaningful contribution to enable people to live happier and healthier lives through equitable access to sport for all. Vicki is a passionate advocate for sport and wellness and enjoys Running, Padel, Yoga, Meditation, Neuro Science and Psychology studies in her personal time.

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