Fahad Alhagbani is a Fitness Serial Entrepreneur and passionate. He has co-founded two of the largest fitness businesses in the Middle East, including Fitness Time, the 15th largest global fitness club chain. After taking his previous company public (IPO) in September 2018 he moved on to launch Armah Sports Company, where he serves as co-founder and CEO, and the new concept of “Smart Clubs”, which will transform the market and become a hub for technology and innovation in the global fitness industry. In addition, himself and Nathan Clute partnered with the prestigious boutique studio brand 1Rebel UK to expand the brand to Saudi and the rest of the Middle East and North Africa. Fahad is also a member of REX (Roundtables for Executives), a worldwide group of club owners who meet regularly to exchange insights, critique business performance, and discuss future industry disruptions. And finally he is a member of US – Saudi Business Council which is an organization of business leaders in both countries working together to strengthen bilateral business relations through trade and investment.