Founded in 2001, Zumba is the largest branded fitness company in the world – reporting more than 18 million weekly participants, in 200,000 locations, across 193 countries. Known as “exercise in disguise”, Zumba® blends contagious world rhythms with easy-to-follow choreography, for an effective, total-body workout that feels more like a party than exercise. In 2016, Zumba launched its first non-dance, high intensity workout STRONG by Zumba®, where music acts as the main motivator. The Zumba® lifestyle is rounded out by the company’s many consumer product offerings, including original music, Zumba Wear and events. For more information about Zumba, visit zumba.com.